I’ve tried more kids’ toothpastes than I can count—some too harsh, some too artificial, and most of them flat-out refused by my little one. But NOBS Jr. by Biöm has honestly changed our brushing routine for the better.
First off, the Bubblegum Berry flavor is a total win. It smells like cotton candy and tastes just sweet enough to keep kids coming back to brush—without any of the nasty artificial junk. My toddler actually looks forward to brushing now. It’s wild how something so simple can flip a nightly struggle into a moment of fun.
What really sold me, though, is what it’s made of—and more importantly, what it’s not. This toothpaste is fluoride-free, SLS-free, BPA-free, and vegan. It’s also formulated with 5% nano hydroxyapatite, a safe and effective alternative to fluoride that helps with remineralizing teeth. I was a bit skeptical at first, but after a few weeks of consistent use, I noticed a real difference.
My daughter had tiny black specks and even a small cavity that caused her discomfort. I won’t claim this product works magic, but I can honestly say the pain stopped, the spot visibly improved, and her teeth now look much healthier. I even canceled a dentist sedation appointment—something I never thought I’d do with confidence.
The texture is smooth and gentle, not gritty or overly foamy, and just a pea-sized amount goes a long way—making the slightly higher price totally worth it in the long run. Even I tried it out of curiosity, and I was surprised at how clean and smooth my own teeth felt afterward.
It’s not without a few small drawbacks—some might not love the flavor (taste is subjective, after all), and the packaging could be a bit more durable. But none of that outweighs the fact that this toothpaste actually works and gets kids excited about brushing.
If you’re looking for a clean, kid-friendly toothpaste that delivers real results without harmful ingredients, I genuinely can’t recommend NOBS Jr. enough. It’s become a staple in our home, and I have zero plans of going back to traditional pastes.
Product Details
| Product Name | NOBS Jr. Kids Nano Hydroxyapatite Toothpaste |
|---|---|
| Brand | Biöm |
| Flavor | Bubblegum Berry |
| Key Ingredient | 5% Nano Hydroxyapatite |
| Age Range | Kids (suitable for toddlers and up) |
| Free From | Fluoride, SLS, BPA, Parabens, Artificial Flavors |
| Features | Remineralizing, Vegan, Cruelty-Free, Made in the USA, Eco-Friendly Packaging |
| Texture | Smooth, gentle paste |
| Use Case | Daily kids’ brushing to support cavity prevention and healthy enamel |
Final Verdict
NOBS Jr. is more than just a kids’ toothpaste—it’s peace of mind in a tube. With clean ingredients and results you can actually see, it’s worth every penny.
